Dallas added suites to its 2011 Super Bowl proposal at the 11th hour—a move that may have dealt a fatal blow to Indianapolis’ bid to host the big game.
Sources say Dallas viewed the additional suites as needed because of strong competition from Indianapolis.
The suites will be used by the NFL to entertain guests and sponsors, and will be sold, with the revenue going to the NFL, according to an NFL executive and another source, who is a consultant to several NFL teams. Neither wished to be identified.
It could not be determined how many of the projected 300 suites at the new Dallas Cowboys stadium originally were committed to the league in the bid or how many more were added. But one of the sources said it was "a lot."
Indianapolis finished its bid presentation to team owners early this afternoon. The league announced around 2 p.m. that Dallas had landed the big game, beating out Indianapolis and the Phoenix area.
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